Tuesday, October 8, 2019

Outline of research paper Impact of the Internet on a Small Business Assignment

Outline of research paper Impact of the Internet on a Small Business - Assignment Example Poon (1997) also discussed some research findings regarding competitive advantage and the extent to which the Internet helps in achieving that advantage. The Net Imperative (2009) and other Internet sources were also used as references in making their findings enhanced the contents of this paper. The rest of the paper includes the perspectives and interpretation of the researcher based on the sources used, both offline and online. Among the major findings of the research suggest that the positive impacts outweigh those of the negative. According to Poon (1997), the Internet affects small businesses especially inter-organizational and enterprise-to-consumer because IT costs are relatively low and efficient. Furthermore, the Internet also intensifies relations with trading partners by requesting quotes or perishable stocks of goods through online auction (The Net Imperative, 1999). In addition, the Internet is also a major help in locating and purchasing resources from distant market while it lessens the costs of marketing because it lessens the overseas taxes. In other cases, off-shoring is also a positive impact of the Internet because small companies with high operating cost in their home country can venture into overseas business in countries with lower operational costs. On the contrary, the research also reported the negative impact of Internet in terms of the company’s competitive advantage over b ig industries since both engage in Internet marketing and operations, as well. Lastly, Internet security is also a negative impact since information about the company, as well as its transactions and strategies, are also available via websites and blogs. The Internet has both positive and negative impacts to small businesses. The positive impacts outweigh the negative. Therefore, the Internet is a vital tool in today’s

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.